AI VFX

Visual effects and scenes made with generative AI rather than built entirely in 3D or captured on set. In a commercial that might be smoke in a scene already shot, a city landscape for a car to drive through, or a whole environment.

We start from a creative direction and references, then generate scenes and effects matched to the shoot's grade, lens and lighting. The live-action footage stays the fixed point, so the finished film reads as one continuous piece.

As involved as the production needs. Some review generated scenes alongside dailies; others see a finished pass once it's ready for the edit. The director's references are what we build against throughout.

Plenty of our work starts there: a CGI gap inside a shoot that's already underway, often with the edit, references and grade locked. We work within what's been decided and match the plates and continuity already in place.

Yes. We can deliver white-label, so the work is presented as your production's or agency's own.

Most AI studios are led by technologists: prompt, generate, deliver. We're led by designers. Every project starts with a creative direction and mood board the way a shoot would, with AI as the tool rather than the artist.

Pricing depends on the type of project. Tell us what you're looking for and we'll send you an estimate.

We usually start with an introductory call to understand the project and go through the shoot's references, grade and the gap you need filled. We'll scope it from there.